29 – Save every sentence

Save all your work - even if it doesn’t make the final cut. �There’s no telling how useful it’ll be later. A simple fragment can spark a whole new idea… Or you look back later and realize you’ve written pretty much an entire blog post/email/etc! Have you ever had this...

28 – We’re all selling the same thing

You? Me? The guy who owns the corner store down the street? The multi-millionaire who pumps out thousands of dollars of Facebook ads each day? We've all got something in common. Aside from the obvious... we're all human beings living on this planet we call earth, who...

27 – Prepare before writing a damn thing

Guuuuurl, you gonna make writing HELLA easier by doing this. Prepare in advance. Gather up all your goodies. Your case studies. Your testimonials. Your research. Get it all BEFORE you start writing so you can actually - get this - write, instead of fiddle-faddling...

26 – Knock off the ing for more zing

“Climbing mountains, fighting bears, taking risks.” “Climb mountains, fight bears, take risks.” They both sound hella scary to me, but the 2nd one is even more imposing. �Removing the -ing from the end makes the verb even stronger. Play around with this in your own...

25 – Break it down now

"Oh gawd I have to write 30 emails for my launch - how do you even WRITE 30 emails? Can we use single words? Can we just send a picture of Beyonce and hope they'll buy my course?" Queen Bey knows how to sell a thing or two but I don't think she's gonna help you here....

24 – Cage your inner critic

The hater in your head is NOT invited to speak while you're writing your first draft. As Dr. Evil would say... "ZIP IT!" Don't listen to the garbage your inner critic says in the early stages of your work. Getting it done is way more important than having it perfect....

23 – Get the name of the dog

"Get the name of the dog." This mantra from journalists is SO TRUE. Basically, the idea is no matter what the story, look for details. Dig up interesting clues. It's more figurative than literal. Remember to get all the minor details because you never know where...

22 – Have a team of cheerleaders

There are ENOUGH critics in this world. You need a team of people who pump you up! People who 'get' what you do. Biz buddies. Family. Yo' mama always gonna look out for you. Clients and customers who LOVE you. People on your team who are essential to making your...

21 – Jump around!

Does anyone else INSTANTLY think of Mrs. Doubtfire the second they think of this song? Yay? Nay? OK, moving on... And MOVING is what this is all about! Some of my very best ideas - even some of my very best writing - has happened while I'm out for a walk. Endorphins....

20 – Keep it chronological

You know That Friend who... well... sucks at telling stories? Truth be told, there are PUH-LENTY of ways to suck at storytelling. And here's one way... Telling stories out of order. It is SRRRSLY confusing. You will lose your reader like THAT *snaps fingers* if you...

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